Innovation, determination and collaboration.
Lime Creations is a group of creative businesses linked by a single philosophy: our goal is to help our customers make more of their lives.
We’re all about living life to the full. We’re an eclectic mix of businesses, linked together by one philosophy. All of our businesses represent this philosophy of helping our customers to make more of their lives, be it through safer travel, protecting their health, facing the world with confidence or having fun with friends!
We believe that you should always get good value for money, which is why we offer outstanding warranties and guarantees that exceed industry standards on all our products.
Our customers are at the centre of all the decisions we make and that’s why we love to hear from you. Our entire team is dedicated to helping you get the most out of your purchase and will always go the extra mile out of our way to make things right.
We hope that your interaction with us, whether it’s asking advice or purchasing a product, will be enjoyable and will enhance your life in some way.
Now get out there and make the most of your life – you only get one shot!
Our Ethics and Values
We’re proud of our ethical values, including the rejection of animal by-products in our products, environmental considerations and CO2 emissions, working conditions and fair labour. We believe in transparency and want to share with you details of our core values and beliefs.
Sustainability, the environment, and ethics are at the heart of how we approach our work as a health-conscious company.
These values led to us becoming 100% vegan in all our products, and carbon neutral. These changes are just two steps that move us towards a more sustainable company and a brighter future.
Removing Animal Products
Not only is human health important to us here at Lime Creations but also the health of all animals and the planet. We have phased out all animal by-products from our range of products, switching to more ethical alternatives. Our brands only sell products that are vegan.
Lime Creations is against the use of animal products and testing on animals. We don’t endorse using rats or any animals to carry out scientific research or studies. We would strongly encourage the scientific and medical communities to cut the use of animals in such research and perform more studies with human subjects.
A large motivation for making our products vegan was to prevent animal suffering but also protect the environment. Farming cattle is incredibly resource intensive, when there are plenty of more sustainable alternatives to meat, leather, and other animal by-products. It is an ecologically devastating practice that is not compatible with a sustainable future for the planet.
We recommend the excellent documentary Cowspiracy for more information about the environmental and ethical impact of cattle farming and animal products.
Our Commitment to the Planet
We believe in the science: climate change is real, urgent, and one of the greatest challenges facing our planet. That’s why we’re taking clear, meaningful steps to reduce our environmental impact—starting with how we manufacture, ship, and power our business.
Drastically Cutting Carbon Emissions
Since 2020, we’ve slashed our CO₂ emissions by nearly eliminating our use of air freight. Instead, we now ship almost exclusively by sea—a change that dramatically reduces the carbon footprint of transporting goods.
We’ve also made our operations greener from the inside out:
All of our websites run on servers powered by 100% renewable energy.
Our offices are heated and powered using renewable electricity.
We avoid plastic wherever possible in production, packaging, and supply chains.
Offsetting What We Can’t Avoid
Since 2022, we’ve partnered with Ecologi to offset the remaining emissions from the transportation of goods to us. While we don’t offset embedded carbon from manufacturing, we actively encourage our suppliers to adopt sustainable practices.
You can view our verified offsets here:
Carbon Offsets Purchased:
2017 – 5 tonnes – Download Certificate
2018 – 20 tonnes – Download Certificate
2019 – 40 tonnes – Download Certificate
2020 – 40 tonnes – Download Certificate
2021 – 5 tonnes – Download Certificate
2022 onwards – See Our Offsets on Ecologi
Planting a Tree for Every Order
As of January 2024, we’ve committed to planting one tree for every order—also through our partner Ecologi. Each tree helps restore ecosystems, supports biodiversity, and absorbs well over the CO₂ created by delivering an order (usually under 0.1kg per shipment).
Thoughtful Materials & End-of-Life Recycling
We’re always looking for better materials—like switching from plastic polybags to biodegradable alternatives. We also run a responsible recycling programme for products at the end of their life. Just get in touch to learn how to return your items for proper recycling.
Reasonable And Safe Working Conditions
Everyone must have the right to safe and reasonable working conditions. We work with all our manufacturers and suppliers so that everyone involved in Lime Creations products is fairly treated. We want everyone who develops, produces, manufactures, packages, and delivers our products to work in reasonable, safe, and fair conditions.
We are asking our suppliers to take the Fair Labor Association Code of Conduct as a minimum standard to work by.
International trade can play a vitally important part in alleviating poverty. Our products use parts from various countries in the developing world. We do our best to offer employment to those in most need and also to provide a fair and reasonable wage that is relative to living costs.
Fair Tax
Lime Creations is registered in the UK and commits to paying our full share of corporation tax.
Registered Office
Lime Creations Ltd
71-75 Shelton Street
Covent Garden, London
WC2H 9JQ